Bachelor of Arts (B.A.) in Visual Communication

The Bachelor of Arts in Visual Communication (BVC) programme equips students to be content creators to work with audiences through various platforms such as websites, television, visual media, and print. Students who pursue this programme develop skills concerning various aspects of the visual medium such as photography, film, sound, design fundamentals, digital media design, technical communication, drawing techniques, visual literacy, design history, web design, colour management, branding, etc. There are plenty of job opportunities available to students who complete their Visual Communication degree. Most students of Visual Communication find employment in the advertising, photography, fashion, design, publication, and marketing Industries.

Admission Queries

For all queries related to admissions please contact the following:

Note: Admission queries are addressed only through the above contact numbers and email ID.

In accordance with the Institution’s long-standing policy, St Joseph's University does not entertain any agents for admissions, neither accepts any capitation/donations for admissions nor endorses such practices. This policy is also propagated by our staff, students, and stakeholders. Any staff or student of SJU selling admissions of SJU will warrant legal action. Under no circumstances will the University be held responsible or liable in any way for any losses, expenses, costs or liabilities whatsoever resulting or arising directly or indirectly from any individual or group or company or agency falsely promising or guaranteeing seats in SJU.  

St Joseph's University strives to always and uncompromisingly uphold its values.

Frequently Asked Questions

Selected candidates must first update the following documents on their admission portal before the interview. The admitted students must submit the original documents at the Admin Office:

• Class 10^th Certificate (High School) and Marks Card
• Class 11^th Certificate and Marks Card
• Class 12^th Certificate (Senior Secondary School) and Marks Card
• Transfer Certificate from last qualified institution
• Migration Certificate except for the Karnataka State Board applicants 
• Two passport-size photographs and one stamp-size photograph in formal dress with a white background
• Two Photocopies of the Online Payment Receipt
• Valid ID proof such as Aadhaar Card / PAN Card / Voter ID Card

Candidates belonging to any of these categories -PIO / OCI / SAARC / FOREIGN NATIONALS-must submit the following documents:

• Photocopy of Passport and Visa Details
• Copy of PIO / OCI card (whichever is applicable and available at the time of admission)
• Certificate of Medical Fitness from an approved medical practitioner accredited by the Medical Council of India
• Resident Permit (If available)

Entrance Test-cum-panel interview for Bachelor of Arts (B.A.) in Visual Communication will be held on 12 January 2025 This will be ONLINE.

Admission Process: The applicants must fill in complete information on the online application form and upload all required certificates (whatever is available) and photos.

Selection Process: The candidates have to appear for an entrance test.

Entrance test pattern:

·         Oral entrance test, followed by interviews (for each cycle of admissions, new syllabi will be posted)

·         Mode: online

·         Syllabus: Specific material for viewing and reading will be emailed to the shortlisted candidates before the exam, and also posted on SJU website.

Candidates will be tested based on:

a.   General knowledge/ current affairs (5 Marks)

b.   Language, grammar, and logic (5 Marks)

c.   Program knowledge (5 Marks)

d.   Creativity, critical thinking skills (15 Marks)

e.   Interview (20 Marks)

Total marks: 50.

Duration: 01 Hour

Please note: Animation students will have an additional drawing test before the entrance exam, on the same day.

The shortlisted candidates will be called for an interview. There are two rounds in the interview. The dates of the online entrance test and the subsequent interview will be announced on the website. Once the final interview is over, candidates have to pay their programme fee within 7 days,
and the mode of payment must be online

1. A candidate who has passed the two-year Pre-University Examination conducted by the Karnataka Pre-University Education Board or any other examination considered equivalent the Government of Karnataka shall be eligible for admission to this programme.
2. In addition to the above criteria, admissions to UG programmes in the School of Communication and Media Studies will be determined through an assessment consisting of a test, interviews, and portfolio assessment. The total marks allocated for the assessment will not exceed 50.
3.  These criteria may be subject to change based on the modality or platform used for the Entrance Test.
4. Students of undergraduate programmes must study two languages, out of which one shall be English and the other shall be either an Indian language or a foreign language other than English.

• The University offers the following language courses: Introductory Kannada, Introductory French, Introductory Spanish, Kannada, Hindi, Tamil, Sanskrit, French, Additional English and German.
• CBSE and ISC students and others who have not studied a second language at the plus two level are encouraged to opt for Introductory Kannada, Introductory French, Introductory Spanish or German. These are taught from the introductory level and require no prior acquaintance. Only those students who have not learnt these languages either in school or class XI or XII are eligible to enroll for these introductory level courses as second language.
• Students need PUC/XII level competence to study Sanskrit, Kannada, Tamil, Hindi and French courses.
• Additional English is meant for students who have serious problems learning other languages.

The syllabus for the Bachelor of Arts in Visual Communication is as follows:(Students may have to visit some media houses/ studios or events like film festivals, art festivals, etc. relevant to enhance their learning experience. These could be in Bengaluru or -in some cases- outside Bengaluru. These visits are bound to incur small costs like travel and even board and lodging (in case the visit is to an outstation location). These will have to be borne by students themselves.)

• Bachelor of Arts in Visual Communication Syllabus.pdf
• Bachelor of Arts in Visual Communication I and II Semester Syllabus 2024.pdf

 THE ADDITIONAL FEE TO BE PAID IS AS FOLLOWS:

• Students opting For Kannada/Hindi/Tamil will not be charged any additional fee

Note: 

•  To claim the Karnataka category fee, the candidates should have studied the last 7 years in Karnataka.[Not applicable for OCI (Overseas Citizens of India), PIO (Person of Indian Origin), and Foreign Nationals].
• ** To all candidates except those who have passed the 12th examinations conducted by the Karnataka Pre-University Board.

NRI fee is applicable for the full duration of the Programme for candidates who:

• Have pursued and completed their last qualifying exam from outside India.
• NRI and candidates who have applied under the NRI category.

Programme Objectives

Potential Career Options

Our graduates in Visual Communications will be able to work in:

• Film industry –begin with assisting in:

1. direction
2. cinematography
3. editing
4. costume design
5. sound design
6. screenwriting, etc.

• Advertising – in creatives like –

1. graphic design
2. copywriting
3. content writing/ content creation
4. branding

• Brand management
• Writing, graphic novels
• Art curation
• Communication managers

Programme Outcomes

After the successful completion of the BA Visual Communication programme, the student will be able to:

• Operate as a visual media professional with human values and social consciousness.
• Apply the theoretical and applied knowledge of visual communication in the media industry, society and global community.
• Appraise global visual media form and content for organizational and societal benefit.
• Integrate innovations in media technologies for effective visual designs.
• Build technical skills in Photography, Filmmaking, Audio and Video Editing, Animation, Graphics and Web designing.
• Grow in the appreciation of aesthetics of visual media.
• Create and design media content fairly and accurately in forms and styles appropriate for media professions, audiences and media institutions .
• Design and execute ethical research projects in Visual Communication.